It's Material
Denise LeDuc Froemming, CPA, CAE, MBA, President & CEO of CalCPA and CalCPA Education Foundation covers key issues and trends impacting the profession and CalCPA—as well as personal insights.
Denise LeDuc Froemming, CPA, CAE, MBA, President & CEO of CalCPA and CalCPA Education Foundation covers key issues and trends impacting the profession and CalCPA—as well as personal insights.
What does 2024 have in store for finance and accounting professions? It would be nice if we knew for sure. Think how easy it would be to prioritize and ensure resources are being poured into the right areas. Unfortunately, that crystal ball doesn’t exist and all we can say with a level of certainty is that as the new year unfolds, it’s bound to throw some curveballs.
December 2023
Here’s a fun fact for you: Did you know that thousands of pieces of legislation are introduced in the Legislature each year? And while many of those pieces don’t directly touch the CPA profession, there are plenty that do—and that’s where our advocacy and public affairs team kicks in.
November 2023
The profession is made up of more than spreadsheet masters and tax code wizards. And storytelling helps spread that message to attract and retain the next generation of CPAs and finance pros—and to attract and retain your clients.
October 2023
Gone are the days when CPAs were confined to ledgers and balance sheets. As tech advancements reshape the profession and client expectations evolve, CPAs stand at a critical crossroads.
September 2023
Change. It’s not just a word; it’s something that pushes us forward, reshapes our world and renews our spirits. Buckle up and hold tight because the future is exciting and coming at you fast!
August 2023
In today’s rapidly evolving world, leadership styles have shifted from authoritative and hierarchical models to more collaborative, empathetic and people-centric approaches.
July 2023
From blockchain to cryptocurrency to digital wallets, there is no disputing that the digital economy is here to stay—and that there is an impact on the CPA profession.